What concepts do you have?

What is your vision? Mission?

What ideas do you have to satisfy your customers, clients, buyers, advertisers?

Are there any problems you need solutions to?

What strategy would you like to develop to accomplish your goals and purposes?

What creative direction would be best to accomplish an integrated identity for both web and print projects?

What hasn’t been done by your competitors?

Once you have brainstormed thoroughly all possible ideas, narrow them down to priorities and begin the Design phase.